Freescale partners with Movea to demonstrate platform-agnostic sensor fusion

June 22, 2012 — Motion processing technology company Movea is collaborating with Freescale Semiconductor, provider of embedded processing solutions. Freescale will integrate Movea’s MotionCore motion processing software modules with its ColdFire-based processors, creating an intelligent motion-sensing platform. MotionCore software modules are optimized for mobile, motion-based applications, helping reduce power consumption at an economical price point.

Photo. In the demonstration, the chip is plugged into a larger applications board for testing and programming. The smaller chip on the right is a magnetometer.

Demonstrated at the Freescale Technology Forum (FTF) Americas, this week in San Antonio, TX, the combination targets mobile applications. At FTF, the companies integrated Movea’s MotionCore Foundation package, including calibration and orientation modules, with a Freescale ColdFire-based processing platform. The system used onboard micro electro mechanical system (MEMS) sensors to drive mobile applications such as gesture recognition, pedometer functionality, tilt-compensated eCompass, and continuous auto calibration. The combined system is part of Freescale’s Xtrinsic family of intelligent sensor platforms.

Movea’s MotionCore data-fusion software is platform agnostic, with customers from sensor, processor and mobile platform vendors targeting smartphone and tablet designs. Consumers are rapidly adopting motion-sensing-enabled devices for a more adaptive and aware user interface and enhanced services, said Bryan Hoadley, EVP of marketing and sales and president of Movea Inc.

Also read: You make MEMS. Should you make sensor fusion software?

The Xtrinsic family of intelligent sensors with embedded compute capability offers a sophisticated motion processing solution, said Wayne Chavez, consumer & industrial sensor operations manager of Freescale’s Sensor & Actuator Solutions Division. The SmartMotion IP from Movea enables Freescale’s Xtrinsic hardware.

Movea and Freescale will co-promote their combined solution to handset manufacturers, mobile operators and device manufacturers for applications including:  indoor/pedestrian navigation, activity monitoring, motion gaming, augmented reality and gesture-based device/application control. MotionCore IP cores are available for licensing from Movea.

Movea provides motion sensing and data fusion software, firmware, and IP for the consumer electronics, mobile and tablets, sports and fitness and eHealth industries. For more information, visit

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