Monday.com Statistics and Facts (2025)

Updated · Mar 17, 2025


Table of Contents
- Introduction
- Editor’s Choice
- Monday.com Customers
- Monday.com Revenue By Region
- Monday.com Total Expenses
- Monday.com First Quarter Financial Highlights
- Monday.com Expenses By Type
- Monday.com Advertising Expenses
- Monday.com Total Employees
- Monday.com Employees By Region
- Monday.com Third Quarter Financial & Business Highlights
- Conclusion
Introduction
Monday.com Statistics: Monday.com has evolved from its inception in 2012 to a work operating system (WorkOS) of leadership status. The platform empowers teams to run their projects and workflows confidently. It also enables organisations to develop custom work applications, enhancing productivity and collaboration.
With robust growth and strategic development in the competitive work management software industry, a few important milestones were reached by Monday.com statistics.
Editor’s Choice
- According to Monday.com statistics, with 225,000 customers by the end of 2023, Monday.com has grown its customer base steadily from 186,000 in 2022 and 152,000 customers in 2021.
- Within the US market, revenue share increased from USD 148.29 million in 2021 to USD 364.07 million in 2023, making the US the company’s most profitable market.
- Revenues in the EMEA show ups and downs before recovering to USD 157.13 million in 2023.
- The UK and the rest of the world followed a more steady path toward growth, generating USD 73.24 million and USD 135.26 million, respectively, in 2023.
- Expense total increased greatly from USD 158.6 million in 2019 to USD 687.6 million in 2023, covering investments in product development, marketing, and staffing.
- Fiscal first-quarter 2024 revenue increased by 34% on a year-over-year basis, hitting USD 216.9 million.
- Monday.com statistics show that in Q1 2024, the GAAP operating loss improved from USD 22.8 million last year to USD 5.0 million, and non-GAAP operating income was USD 21.5 million vs. a loss of USD 0.3 million. Free cash flow was nearly doubled at USD 89.9 million.
- The number of customers with more than USD 100,000 in ARR increased by 55% year-over-year.
- Advertising expenditure rose steadily from USD 98,423 in 2019 to USD 203,235 in 2023, underlining the company’s commitment to building brand awareness and acquiring customers.
- Employee headcount more than doubled from 705 employees in 2020 to 1,854 by 2023. In 2023, redundancies were carried out in different regions, particularly in Israel, where staff numbers shrank from 1,168 to 982.
- Revenue was USD 251.0 million in the third quarter of fiscal 2024, an increase of 33% year over year.
- In Q3 2024, GAAP operating loss widened to USD 27.4 million, while non-GAAP operating income improved to USD 32.2 million. Free cash flow rose to USD 82.4 million.
- Paid customers with over 10 users grew by 13% to 58,760, while those generating more than USD 50,000 and USD 100,000 in ARR increased by 40% and 44%, respectively.
- A major technology client more than doubled its account from 25,000 to 60,000 seats.
Monday.com Customers
(Reference: wallstreetzen.com)
- Monday.com statistics show that there has been impressive customer growth for Monday.com over the years. In Q4 of 2019, the platform had 87,109 customers.
- Steady growth saw it increase to 113,888 customers at the end of 2020. Growth continued uninterrupted into 2021, with 127,974 customers in Q3 and another impressive leap to 152,000 in Q4.
- The upward movement continued into 2022, with customers swelling to 186,000 at the end of the year.
- Greater slip was witnessed in 2023, with Monday.com closing Q4 at 225,000 customers. This consistent upward trajectory shows the platform’s increased popularity and strong market recognition.
Monday.com Revenue By Region
(Reference: wallstreetzen.com)
- Monday.com statistics reveal that the company’s growth was significant across multiple regions from 2021 to 2023. The USA is the company’s biggest market, with an increase of USD 148.29 million in 2021 to USD 255.49 million in 2022 and further up to USD 364.07 million in 2023.
- The EMEA was quite volatile; it generated USD 67.12 million in 2021, plummeted down to USD 11.85 million in 2022, and bounced back to USD 157.13 million in 2023.
- The UK maintained a steady growth record, with revenue increasing from USD 30.17 million in 2021 to USD 50.63 million in 2022 and USD 73.24 million in 2023.
- The rest of the world category also followed quite an ascendant line, increasing from USD 62.57 million in 2021 to USD 101.06 million in 2022 and reaching USD 135.26 million in 2023.
- These numbers trace the growing global map by Monday.com and the adoption of the work management platform.
Monday.com Total Expenses
(Reference: wallstreetzen.com)
- Regarding total expenses, Monday.com reflected the increase, indicating its growth; that is, company expenditures are on the rise.
- In 2019, it was around USD 158.6 million. That number nearly doubled in 2020 to USD 289.2 million due to hefty investments being made in its growth and development.
- In 2021, expenses continued to grow to USD 395.3 million before rising sharply in 2022 to reach USD 604.5 million.
- By 2023, total expenses recorded the highest turnover in history at USD 687.6 million.
- The continuous increase in expenses proves that the company has been significantly active in product development, marketing, and scaling up its workforce to support growth and expansion.
Monday.com First Quarter Financial Highlights
- According to Monday.com statistics, revenues for the first quarter of fiscal 2024 were USD 216.9 million, a 34% increase over the previous fiscal year.
- The GAAP operating loss improved to USD 5.0 million, down from USD 22.8 million in the same quarter last year, while the GAAP operating margin improved to negative 2% versus negative 14% before.
- Under non-GAAP, the operating income of USD 21.5 million represented an enormous improvement over the USD 0.3 million operating loss in the first quarter of 2023.
- These Monday.com statistics reflect a rise in the non-GAAP operating margin from 0% to 10%. Whereas net income per share stands at USD 0.14, down from a net loss per share of USD 0.31 last year, non-GAAP basic and diluted net income per share stood at USD 0.64 and USD 0.61 versus USD 0.15 and USD 0.14 last year.
- Net cash from operating activities was USD 92.0 million, and free cash flow was USD 89.9 million, against USD 42.7 million in net cash from operating activities and USD 38.7 million in free cash last year for the same quarter.
- At 110% net dollar retention, customers with retention rates above 10 users and more than USD 50,000 in annual recurring revenue were at 114%.
- Retention on accounts over USD 100,000 in annual recurring revenue saw 113%. Paid customers above 10 users grew to 55,515 from 47,228, up 18%.
- Over 50,000 dollars in annual recurring revenue paid customers grew by 48%, to 2,491, while customers generating over 100,000 dollars in annual recurring revenue grew by 55%, to 911.
Monday.com Expenses By Type
(Reference: wallstreetzen.com)
- Monday.com’s total expenses, including research and development, sales and marketing, and general and administrative expenses, have changed considerably from 2019 to 2023.
- Monday.com statistics indicate that the Research and development expenses were USD 24.64 million in 2019 and increased steadily every year to reach USD 156.5 million in 2023.
- Sales and marketing grew the most, increasing from USD 118.53 million in 2019 to USD 438.4 million in 2023, signalling the company’s commitment to acquiring customers and growing its brand.
- General and administrative expenses went up as well, from USD 15.46 million in 2019 to USD 92.73 million in 2023, suggesting that with the expansion, operational expenses grew heavier on the balance sheet as well. The increasing expenses thus tend to imply the company’s keen interest in scaling its business with investments in product development on one hand and aggressive marketing expenditure on the other, all while keeping its administrative growth in check.
Monday.com Advertising Expenses
(Reference: wallstreetzen.com)
- Monday.com has consistently increased its advertising expenditures over the years, showing its commitment to expanding its market outreach and acquiring more users.
- In 2019, the company spent USD 98,423 on advertising, which increased to USD 129,101 in 2020, marking a significant increase in marketing activities.
- The trend continued upward in 2021, with an advertising investment of USD 143,472, and an even further increase to USD 181,447 in 2022.
- Monday.com statistics show that in 2023, advertising expenditures reached an all-time high of USD 203,235, the greatest investment made in advertising across this period.
- This uninterrupted incline in expenditure points toward brand awareness, customer acquisition, and competitive positioning in the project management software space.
Monday.com Total Employees
(Reference: wallstreetzen.com)
- Monday.com statistics state that from 2020 to 2023, Monday.com hired many more employees. As of December 2020, Monday.com had 705 employees, which further rose to 799 in March 2021.
- The increase was exceptionally rapid, soaring to 1,064 employees at the close of 2021. With an accelerated growth of the workforce, December 2022 saw 1,549 employees.
- At the end of 2023, Monday.com had 1,854 employees, firmly reflecting the ever-increasing expansion and scaling of efforts over the years.
Monday.com Employees By Region
(Reference: wallstreetzen.com)
- According to Monday.com statistics, this company, with 1168 employees from different parts of the world, apart from Israel, had the highest employee population of 470 by the Americas and the least by Europe and APAC at 121 and 95, respectively.
- By 2023, this number has decreased across all regions. For instance, the Americas reduced its count to 403, Europe further decreased to 78, while Asia Pacific saw a slight change to also decrease to 86 employees.
- Israel, with the largest employee base in 2022, has also witnessed a significant downsizing of that workforce to 982 employees; in fact, most of its employees spent quite a number of years working for this company.
- All that points to a strategic change in workforce distribution and perhaps even restructuring to be more effective.
Monday.com Third Quarter Financial & Business Highlights
- According to Monday.com statistics, revenues of USD 251.0 million in the third quarter of fiscal 2024, a 33% increase from the same period last year, were reported.
- The GAAP operating loss widened to USD 27.4 million compared with a loss of USD 2.5 million in the same period of 2023, giving rise to a GAAP operating margin of negative 11%, down from negative 1% last year.
- A non-GAAP operating income of USD 32.2 million compared with an operating income of USD 24.1 million in the third quarter of 2023 on a non-GAAP operating margin of 13%, unchanged from last year.
- GAAP basic and diluted net loss per share stood at USD 0.24 compared with a GAAP basic and diluted net income per share of USD 0.15 last year.
- Non-GAAP basic and diluted net income per share were USD 0.90 and USD 0.85, respectively, compared with USD 0.68 and USD 0.64 in the same quarter of 2023.
- Operating activities generated USD 86.6 million in cash in net terms, with free cash flow at USD 82.4 million, a considerable improvement from the prior year’s USD 66.6 million and USD 64.9 million cash provided by operating activities and free cash flow, respectively.
- The net dollar retention rate stood at 111%, while retention stood at 114% for customers with over 10 users.
- The retention rates for customers over USD 50,000 ARR were 115%, equal to the retention rate for customers over USD 100,000 ARR.
- Monday.com statistics state that the number of paid customers with over 10 users grew by 13% to 58,760 from 52,015 on September 30, 2023.
- Customers with over USD 50,000 in ARR grew by 40% to 2,907 compared to 2,077 last year, while customers exceeding USD 100,000 in ARR increased by 44% to 1,080 from 749 last year.
- The company crossed the USD 1 billion ARR barrier, a remarkable feat barely ten years after it was founded and just eight years after it first hit USD 1 million ARR. Meanwhile, its second-largest customer, a global technology company, increased its seat count from 25,000 to 60,000.
Conclusion
As per Monday.com statistics, Monday.com – is transformative not just by customer gain, broad financial growth, and the most phenomenal product innovation but also in AI technology integration. Monday.com’s position as a frontrunner in the work management software market is secured because it adapts and innovates competitive strengths in the marketplace.
To be further buoyed by a solid financial backbone, committed to capacity building for innovation purposes and strategic leadership appointments, Monday.com will go far into greatness in the years to come.
Sources
FAQ.
By the end of December 2023, Monday.com had 225,000 customers, increasing from 186,000 in 2022 and from 152,000 in 2021. This upward trend denotes the increasing popularity and penetration of the platform.
What is the revenue growth percentage of Monday.com in the year 2024? In the first quarter of 2024, Monday.com recorded US$216.9 million in revenue and realised a 34% YoY increase. In the third quarter, it earned US$251.0 million, reflecting a 33% growth over last year.
In total, the company today continues to expand its workforce, having grown from 705 employees in 2020 to 1,854 employees by 2023. But this year has seen reduction across all regions, with Israel recording the most, from a headcount of 1,168 down to 982.
Advertising expenses steadily increased from US$98,423 in 2019 to US$203,235 in 2023, a reflection of Monday.com’s attention on brand awareness and customer acquisition.
The US continues to be the most profitable market as revenues increased from US$148.29 million in 2021 to US$364.07 million in 2023. The EMEA region went back up to US$157.13 million, while the UK market and the world outside generated US$73.24 million and US$135.26 million, respectively.

Barry Elad is a tech enthusiast who loves diving deep into various technology topics. He gathers important statistics and facts to help others understand the tech world better. With a keen interest in software, Barry writes about its benefits and how it can improve our daily lives. In his spare time, he enjoys experimenting with healthy recipes, practicing yoga, meditating, or taking nature walks with his child. Barry’s goal is to make complex tech information easy and accessible for everyone.