How Much Does Magento Cost? Statistics And Facts (2025)
Updated · Sep 15, 2025
Table of Contents
- Introduction
- Editor’s Choice
- Magento Costs Overview
- Licensing and Development Cost
- Magento Hosting And Domain Cost
- SSL Certificate Cost
- Extensions And Custom Features In Magento
- Top Magento Extensions And Their Costs
- Adobe Commerce
- Adobe Commerce Cloud
- Seo And Marketing Cost
- Magento Pricing: Themes
- Conclusion
Introduction
How Much Does Magento Cost?: Adobe Commerce gives way to Magento as one of the finest e-commerce platforms. We have two major editions: Magento Open Source (free) and Adobe Commerce (paid). The good thing about the free edition is that it indeed has costs with respect to hosting, theme design, maintenance, and so on.
This article aims to break down all major costs in plain language with real numbers and percentages to aid you in setting up a clear budget.
Editor’s Choice
- Setting up Adobe Commerce itself costs between US$40,000 and US$200,000+, depending on the complexity and scale of your store.
- Hosting may cost you anywhere from US$100/year for cloud hosting to US$6,000+/year for dedicated servers.
- Domains cost between US$10 and US$500/year, and SSL certificates range from free (Let’s Encrypt) to US$1,000/year.
- Magento extensions range from free to US$500+ each, and most stores use 5–10 extensions.
- Custom development costs vary widely, from US$15 to US$75/hour, or US$60,000 to US$120,000/year for in-house developers.
- Maintenance and support fees range from US$50 to US$100/hour, depending on provider and complexity.
- SEO and marketing service charges range from US$6,000 to US$60,000+ per annum, while costs per PPC click range from US$0.10 to US$5+, and content pieces may cost anywhere from US$100 to over US$1,000.
- Adobe Commerce Cloud (Pro) combines managed hosting and premium support, with upfront outlays of US$236,000+.
Magento Costs Overview
| Influencer tiers | Followers |
Earnings per post
|
| Nano-Influencers | 1,000-10,000 | $50 to $150 |
| Micro-Influencers | 10,000-50,000 | $150 to $500 |
| Mid-Tier Influencers | 50,000-500,000 |
$500 to $5,000
|
| Macro-Influencers | 500,000-1 million |
$5,000 to $10,000
|
| Mega-Influencers | 1 million+ |
$10,000 and upwards
|
Licensing and Development Cost
- Magento Open Source is the free option. You can download and install it without paying any license fees.
- However, while it is free to use, you have to consider buying all the other bits and pieces of your store: hosting, domain name, security, design themes, and anything else that you will consider to be an extension worth buying.
- Magento development costs can vary on the basis of developers’ experiences, skills, and geographical location.
- Depending upon these factors, the hourly rate hovers in the range of US$15 to US$75.
- For those companies that prefer to hire in-house developers, the cost is usually somewhere in the range of US$60,000 to US$120,000 per year for long-term employment contracts.
- Maintenance and technical support fees are generally calculated hourly at between US$50 and US$100. But for an actual project, fees may greatly change depending on the particular provider, project specifics, and whether the maintenance plan is time or subscription-based.
- Conversely, as the new and advanced paid versions, Adobe Commerce used to be called Magento Commerce, and Adobe Commerce on Cloud was.
- These versions further provide a variety of enterprise-grade features and support.
- Adobe Commerce can be purchased starting at US$22,000 annually, while Adobe Commerce on Cloud is available starting at US$40,000 per annum. These prices are listed depending on the annual revenue of your company.
- Depending upon the version you choose, free or paid, you will be paying for hosting, your domain, SSL certificates, design themes, and any extra extensions. These additional costs are discussed below.
Magento Hosting And Domain Cost
#1. Adobe Commerce Pro & Managed Services
- Choosing either Adobe Commerce Pro or Adobe Commerce Managed Services means you do not need to take care of standalone hosting.
- The whole process integrates cloud hosting services, enabling better performance and easier setup.
#2. Cloud Hosting
- Cloud hosting is a managed and economical solution that offers flexibility and reasonable performance for a new store on Magento.
- Best for: Small to growing businesses
- Cost: US$100 to US$500+ per year
#3. VPS Hosting
- VPS hosting gives you dedicated resources on a shared server. It gives you more control and better performance than cloud hosting for a very competitive price.
- Best for: Medium-sized companies
- Cost: US$60 to US$1,000+ per year
#4. Dedicated Hostings
- It bestows each server, wholly dedicated to your Magento site. At the highest end in performance, control, and security is provided this with an equally high price tag attached.
- Best for: Large businesses with heavy traffic
- Cost: US$1,000 to US$6,000+ per year
#3. Cost Saving Tip
- Another way to cut your hosting costs for the long run is to choose an extended plan with a longer duration, such as 24 or 48 months.
- Many hosts put a discount on longer-term commitments.
#4. Recommended Hosting: VPS
- VPS hosting is the best general balance between cost, performance, and scaling if you cannot decide what route to take.
- It is faster and more reliable than cloud hosting, but without the prohibitive cost attached to dedicated hosting, and gives you more control as well.
#5. Hosting Provider Recommendation: Hostinger
- One of the best Magento VPS hosting providers is Hostinger. It offers solid performance with:
- Up to 8 vCPU cores
- 32 GB RAM
- 400 GB NVMe Storage
- 32 TB Bandwidth
SSL Certificate Cost
- SSL certificates help earn customer trust by securing their information and are a must for a safe e-commerce site.
- Free and premium SSL types are up for grabs. For small and medium companies, free SSL certificates from providers like Let’s Encrypt may be sufficient.
- They provide basic protection and have good acceptance all around.
- However, if you require advanced features, opt for a paid SSL with better warranty coverage, site seals, and extended validation, all of which attract customer persuasion.
- Paid ones cost, depending on the type of certificate selected, including popular vendors like Comodo SSL, usually anywhere between US$8 – US$1000 annually.
Extensions And Custom Features In Magento
The additions of extensions and custom-built features can really boost the functionality of your Magento store in terms of user interface and experience. But keep in mind that more improvements equate to higher development and purchase costs.
Why do I need Extensions?
- Magento extensions allow you to simply add new capabilities to your site without having to build everything from scratch.
- Most Magento sites use anywhere from 5 to 10 extensions to cater to their business and customer service needs.
Top Magento Extensions And Their Costs
Here are the main categories of Magento extensions that are a must-have, along with some real examples and their typical price ranges:
| Extension category | Purpose | Example | Cost |
| SEO | Improve the site’s search engine rankings | Magento 2 Ultimate Extension | $99 |
| Security | Enhance your site’s security measures | Security Suite for Magento 2 | $419 |
| Payment gateways | Add more payment options for customers | App for Payments with Stripe for Magento 2 | $199 |
| Customer support | Improve customer service and interaction | Magento 2 Live Chat Extension | $299 |
| Analytics | Gain deeper insights into the store’s performance and customer behavior | Google Analytics Enhanced Ecommerce for Magento 2 |
Free (premium version costs $249)
|
(Source: hostinger.com)
Adobe Commerce
- Adobe Commerce, previously Magento Commerce or Magento Enterprise, is the paid, premium version of Magento Open Source.
- While it has all the free edition features, some of the more advanced tools available in Adobe Commerce are geared toward bigger, more complex businesses.
- Some key features include visual merchandising, AI-powered product recommendations, advanced inventory and order management, heavy analytics and reporting tools, and support for gift cards and customer loyalty programs.
- Another plus is that Adobe provides core application support.
- Since you would be hosting this platform yourself, however, the product is best suited for businesses with larger budgets and more technical resources.
Here is a general overview of the costs to be considered while setting up an online store with Adobe Commerce.
| Expense | Minimum cost | Average cost |
| Adobe Commerce license | US$22,000 | US$125,000 |
| Managed Magento hosting (1 year) | US$15,000 | US$39,000 |
| Domain name | US$20 | US$200 |
| Custom development | US$0 | US$20,000 |
| Magento theme | US$500 | US$1,000 |
| Magento extensions (2) | US$1,000 | US$5,000 |
| Marketing, PPC, and SEO (1st month) | US$2,000 | US$10,000 |
| Total upfront cost | US$40,520 | US$200,200 |
(Source: nexcess.net)
- Adobe does not make public the pricing for Adobe Commerce on its website.
- This is usually set on a case-by-case basis depending on factors, including your business’s Gross Merchandise Value (GMV) and average order value (AOV).
- The mention of those license fees serves only as an approximation, and your actual cost might be somewhat different.
- A rough range that one could expect for putting together an Adobe Commerce online store would run from US$40,000 to well above US$200,000, depending on particular requirements and the size of the business.
Adobe Commerce Cloud
- Before, the cloud-hosted version of Adobe Commerce was termed Magento Cloud or Magento Commerce Cloud.
- There are basically two plans for it, intended for different needs.
- The Starter is meant for smaller stores with simpler needs, and Pro is for large enterprises with advanced needs in terms of infrastructure and capabilities.
- In any case, with each plan, one is provided the managed hosting, PCI compliance support, and 24/7 technical assistance.
- Only with the Pro version, however, are the other premium benefits extended to the users, such as dedicated hosting environments and pre-launch technical advisors.
| Expense | Minimum cost |
Average cost
|
| Adobe Commerce Cloud license | $45,000 | $200,000 |
| Managed Magento hosting (1 year) | $0 | $0 |
| Domain name | $20 | $200 |
| Custom development | $0 | $20,000 |
| Magento theme | $1,000 | $1,000 |
| Magento extensions (2) | 1500.0 | $5,000 |
| Marketing, PPC, and SEO (1st month) | $3,000 | $10,000 |
| Total upfront cost | $50,520 | $236,200 |
(Source: nexcess.net)
- Adobe also offers Managed Services only to Pro users, which means application-level SLAs, a dedicated customer success engineer, and help with upgrading and developing software.
- Adobe does not list fixed prices for Adobe Commerce Cloud; rather, it provides quotes depending on a specific business’s needs.
- But since building an e-store with this solution has to be done with a minimum investment of roughly US$50,000, this, on average, would be the floor price.
Seo And Marketing Cost
- Powerful SEO and marketing efforts are the must-haves for improving rankings for your Magento store in search engine result pages, attracting greater numbers of visitors, and thereby converting these visitors into paying customers.
- Professional SEO services, depending on how extensive they are, may range anywhere from US$6,000 up to US$60,000 a year.
- On-page and off-page SEO are usually included in such services, along with technical SEO and content development.
- A marketing campaign is an important strategy in increasing sales of prostitution and services.
- The costs vary widely depending on what channels you want to employ and how large your campaigns are.
- PPC advertising, for instance, can cost between US$0.10 and US$5 per click, with total annual budgets of US$12,000-US$120,000+. With a minimum of US$0.50 and a maximum of US$2 per click, social media advertising costs on Facebook, Instagram, and LinkedIn can total US$6,000 to US$60,000 a year or even more.
- Other notable channels include email marketing, which covers email software subscription costs from US$120 to US$6,000+ per year, as well as costs associated with newsletter creation and management.
- And content marketing (be it blogs, videos, or infographics) is anywhere from US$100 to US$1,000+ per piece, depending on the kind of content and quality of performance.
Magento Pricing: Themes
- In terms of design, Magento gives complete flexibility for store owners to choose either pre-designed themes or fully custom ones.
- Pre-made Magento themes could be priced anywhere from US$0 to US$200, depending on the features, design complexity, and performance.
- If you want a more unique and custom look, you may engage the services of a set of front-end developers to build a custom Magento 2 theme for you.
- A custom theme will cost anywhere from US$200 to US$1,000, depending on how elaborate and original your design requirements are.
Conclusion
Pricing for Magento is highly variable depending on the edition, store complexity, and business needs. While Magento Open Source is free, other familiar costs are hosting, development, and marketing. Magento is a very flexible platform, and Magento’s costs change along with your ambitions. Be sure, though, to plan and think about saving tricks from the outset.
Sources
FAQ.
Magento Open Source is, in theory, a free download-and-setup kind of deal, but actual store setup on top of Magento has real costs, like hosting, domain, SSL certificates, themes, extensions, and upkeep. Those associated costs can add up very quickly depending on the scale and requirements of your store.
The prices of Adobe Commerce start at US$22,000 per annum, whereas Adobe Commerce Cloud can scale from US$40,000 to over US$200,000, depending on the complexity and requirements of your store, including customization and GMV. These versions are hosted together with backend features and support (in the case of Commerce Cloud).
Custom development costs are in the range of US$15-US$75/hour, or sustained at US$60,000-US$120,000/year for in-house developers working full time. Support and maintenance usually cost US$50-US$100/hour, depending on who is providing it and the scope of the project.
Hosting costs range based on the types. It is US$100-US$500/year for cloud hosting; VPS hosting ranges from US$60 to even US$1,000+/year; and for dedicated hosting, it can be US$6,000+/year.Meta: Domain names usually cost US$10-US$500 per annum, depending on whether they are new or expired domains.
Pre-made Magento themes range from US$0 to US$200, and custom themes go from US$200 to US$1,000. The extension prices go from free to US$500 each, and the stores usually use 5-10. SEO and marketing costs, depending on strategy, content, and ad spend, range from US$6,000 to US$60,000+ per annum.
Maitrayee Dey has a background in Electrical Engineering and has worked in various technical roles before transitioning to writing. Specializing in technology and Artificial Intelligence, she has served as an Academic Research Analyst and Freelance Writer, particularly focusing on education and healthcare in Australia. Maitrayee's lifelong passions for writing and painting led her to pursue a full-time writing career. She is also the creator of a cooking YouTube channel, where she shares her culinary adventures. At Smartphone Thoughts, Maitrayee brings her expertise in technology to provide in-depth smartphone reviews and app-related statistics, making complex topics easy to understand for all readers.
