Smart Ring Statistics and Facts

Joseph D'Souza
Written by
Joseph D'Souza

Updated · Feb 03, 2025

Aruna Madrekar
Edited by
Aruna Madrekar

Editor

Smart Ring Statistics and Facts

Introduction

Smart Ring Statistics: The smart ring market in 2025 experienced significant growth, indicating a rising consumer interest in compact wearable technology that seamlessly integrates into daily life. Smart rings, typically worn on the finger, offer features such as health monitoring, contactless payments, and notifications in a stylish and discreet manner.

Their increasing popularity reflects a broader trend toward personalized, unobtrusive tools for health and lifestyle management. In this article, we will discuss the statistics surrounding smart rings.

Editor’s Choice

  • The global smart ring market is projected to grow from USD 2.67 billion in 2023 to USD 4.46 billion in 2024, reaching USD 34.87 billion by 2032.
  • Revenue in the U.S. smart ring market is expected to reach USD 90.04 million by 2029, despite a user percentage drop to 4%.
  • NFC smart rings hold a market share of 53%, predominantly used for contactless payments and secure authentication.
  • Bluetooth smart rings, primarily used for health tracking and device connectivity, account for 47% of the market.
  • Smart rings for sleep studies predominantly focus on PSG (81.8%), with the Oura Ring being the most commonly used model.
  • The United States leads with 67.49% of the traffic on smart ring websites, while the United Kingdom and India hold 12.10% and 9.42%, respectively.
  • In Hong Kong, the Apple smart ring holds a 44% market share, whereas in China, Xiaomi leads with 42%.
  • Samsung’s smart rings are trending in South Korea and Vietnam.
  • Organic search is the leading traffic source for smart ring websites, accounting for 77.01% of traffic, followed by direct traffic at 16.69%, from October through December 2024.

Smart Ring Market Size

Global Smart Ring Market 2023-2033(Reference: enterpriseappstoday.com)

  • The worldwide smart ring market was valued at USD 3.45 billion in 2022.
  • The market experienced a slight dip to USD 2.67 billion in 2023.
  • Sales values rebounded to USD 4.46 billion in 2024, driven by technological advances and increased health awareness among consumers.
  • The market continued to grow, reaching USD 5.77 billion in 2025.
  • By 2026, the sales value of smart rings increased further to USD 7.46 billion.
  • The market value nearly doubled to USD 9.65 billion in 2027.
  • In 2028, the market size expanded to USD 12.48 billion.
  • Sales grew to USD 16.13 billion in 2029.
  • The market reached USD 20.86 billion in 2030.
  • A dip occurred in 2031 with sales valued at USD 14.55 billion.
  • The market surged to a high of USD 34.87 billion in 2032, indicating strong consumer acceptance and growing demand for smart rings.

Smart Rings Users

Smart Rings Users(Source: coolest-gadgets.com)

  • In the U.S., however, there have been decreasing adoptions in smart rings. Maximize Market Research observes that the share of smart ring users dwindled to 7% in 2022, contributing revenue of US$78.1 million.
  • Smart ring statistics anticipated that this decline will proceed, with expectations that by 2024, the user percentage will sink further to 6% and revenue will record a modest rise to US$82.7 million.
  • The user ratio in 2026 is estimated to further decline to 5% while the revenue will continue on its rising trend to reach an estimate of US$86.78 million.
  • Moving forward to the year 2029, user figures are expected to drop to about 4%, with total revenue creeping up towards an estimate of US$90.041 million.
  • These figures indicate that even though the market is witnessing a decrease in the number of users, the revenue related to the smart rings is following a steady incline, probably because of the increasing prices, enhanced features, or more purchasing by the existing customers.

Key Players In The Smart Ring Market

Youhong Medical

  • It was founded in 2004, is a premier Chinese manufacturer of mobile medical and smart wearable products.
  • The company has four major areas: smart wearables, sleep monitoring, chronic disease monitoring, and rehabilitation and physiotherapy.
  • In health and activity tracking, smart rings produced by the firm compete with products designed to improve sleep quality, support chronic illness management, or help in physiotherapy.
  • Young Medical has also become a strong competitor in manufacturing, engaging in custom R&D, production, medical registration, and maintenance, presenting one-stop solutions designed specifically for the demands of the client.

Shenzhen EasyUs Technology

  • It was founded in 2017 and specializes in ODM (Original Design Manufacturing) and OEM (Original Equipment Manufacturing) processes for precision electronic products.
  • The applications of their smart rings include health monitoring, sports management, sleep tracking, and women’s health applications to track the menstrual cycle.
  • Flexible production with collaborative development and customized solutions are offered by the company owing to diverse customer demands.

Wuxi Yongxin Technology

  • In 2018, Wuxi Yongxin Technology was set up with the goal of providing chip-level solutions for the AIoT (Artificial Intelligence of Things) market.
  • The company uses customized chiplet chips and advanced packaging techniques to reduce the BOM (bill of materials) costs by 30% and boost product yield by 20%.
  • In the smart ring sector, Yongxin Technology has developed interactive rings with gesture control functions.
  • With an ability to gesture control VR, these rings find their place with AR/VR glasses, in-car entertainment, and large-screen display units.

Smart Market By Type

Smart Ring Market By Type, 2022(Reference: exactitudeconsultancy.com)

  • The smart ring market for 2024 saw the division of two major types of connectivity: Bluetooth and NFC (Near Field Communication).
  • Smart ring statistics state that these NFC smart rings account for 53% of the market and are, hence, a majority choice for consumers. This has come about as a result of the wide use of these rings for purposes such as contactless payments, keyless entry, and secure authentication.
  • The remaining 47% of the market is made up of Bluetooth-enabled smart rings, which have applications mainly in health-tracking, notifications, and device connectivity, allowing users to sync data in smartphones and other gadgets.
  • From the market perspective, while the NFC rings have an upper edge, smart rings with Bluetooth connectivity are gaining more and more users centring around fitness and wellness.

Smart Ring Control Device And Ring Type

Smart Ring Control Device And Ring Type(Source: mdpi.com)

  • In sleep studies with smart rings, varying control devices were used to measure sleep parameters.
  • Smart ring statistics reveal that EEG was used in one instance and made up 9.1% of the total. One instance of actigraphy existed, which again contributed 9.1%.
  • The majority of the studies were, however, done using PSG, which was used in 9 studies, that is, 81.8% of the total studies.
  • When it came down to the type of smart rings used in these studies, Oura Ring came first. To be precise, the 3rd-generation Oura Ring was used in three studies, which made up 27.3%.
  • The 1st-generation Oura Ring appeared in one study and accounted for 9.1% of the entire.
  • The Oura Ring 2 was the most popularly used, being in seven studies and accounting for 63.6%.
  • This clearly shows the significant emphasis on PSG as a control device and secondly a preference toward the second-generation Oura Ring in sleep studies.

Smart Ring Website Traffic By Country

Smart Ring Website Traffic By Country(Source: coolest-gadgets.com)

  • Smart ring statistics show that a slight gain of 1.47% in the USA also amount to a good 67.49% of the total smart ring website traffic.
  • The UK follows at a distance with 12.10% and India at a contribution of 9.42% registered a high decline of 24.71% in traffic.
  • The share of traffic must be Russia with 7.08%. Meanwhile, though Ireland was contributing to the website traffic, its current contribution is mostly nil as its present traffic is marked with a 100% decline.

Smart Ring Brand Adoption

  • Smart ring statistics indicate that in Hong Kong, Apple smart rings are trendy, with an estimated 44% market share, while Samsung and Xiaomi share the remaining 20% each. The boat gets 13%, while others take only 3%.
  • In Japan, Apple shares 40%; however, the biggest share is 47% for various other brands. Samsung has a 2% share, Xiaomi has 7%, and Boat has a 4% share.
  • In Taiwan, Apple holds 32%, followed closely by Xiaomi with 29%. Samsung is at 12%, Boat has 18%, while others have an 8% share.
  • In Vietnam, Samsung holds the highest preference with a 35% adoption rate, while Apple follows closely with a 29% share.
  • Xiaomi and Boat hold 24% and 10%, respectively, while the rest are at 2%.
  • In Thailand, Apple and Xiaomi are almost neck-to-neck, with 29% and 25% market shares, respectively, while Samsung follows at 23%.
  • Boat has about 5%, while other brands collectively hold 18%. In Singapore, Apple has a 29% market share, while others take up 40%.
  • Samsung commands 18%, Xiaomi takes 10%, and Boat has 3% of the market.
  • China sees Xiaomi as the leading market share at 42%, with the next competitor being Apple at 28%. Samsung accounts for 8%, Boat 4%, and the rest of the brands take up 18%.
  • In South Korea, Samsung sits solidly in first place with 51%, while Apple follows in second place with 25%. Xiaomi has 11%, Boat 6%, and 7% for the rest.
  • In Malaysia, Xiaomi is first with a 29% share, with Apple and Samsung almost neck-to-neck in second and third position along with 20% and 19%, respectively; Boat has 5%, while all other brands together account for 27%.
  • In the Philippines, Samsung leads with an overall market share of 29%, followed closely by Xiaomi at 22% and Apple at 20%.
  • Boat had 4%, while the rest accounted for 25% of the market. In India, Samsung is the leader, having a 30% market share; Xiaomi is close behind, obtaining 29%.
  • Apple owns 18%, Boat 16%, and the rest 7%. In Indonesia, Xiaomi and Samsung are dominant, owning very nearly equal shares: 39% and 38%, respectively.
  • Apple holds 15%, Boat 7%, and the rest account for merely 1%.

Smart Ring Marketing Channels

Smart Ring Marketing Channels(Source: similarweb.com)

  • From October to December 2024, worldwide traffic for smart rings was collected from different marketing channels.
  • Smart ring statistics state that with 77.01%, most visits through organic search primary highlight strong search engine visibility and interest in smart rings.
  • Direct traffic was 16.69%, thus indicating that other users visited the websites by placing URL, either directly or through bookmarks.
  • Referrals accounted for 2.72%, suggesting a moderate influence from other sites to bring in traffic to this product.
  • Social media aided in rolling up 3.35% traffic, showing a moderate engagement result.
  • Display ads gave rise to just 0.21%, pointing to very low efficiency on using banner or visual advertisements.
  • There was nearly no impact from the paid search at 0.01%, indicating very little investment in advertisement in search engines.

Conclusion

In brief, Smart ring statistics reveal that smart ring market has rapid growth, technological development, and advanced consumer uptake. With companies updating new technology while addressing challenges, smart rings will likely find their way into the mainstream wearables world.

FAQ.

What is the growth trend in the global smart ring market?

The global smart ring market is growing as a result of technological advances, increased attention to health-conscious consumers, and the increasing integration of smart rings with mobile applications and health-monitoring systems. The market is estimated to reach US$34.87 billion by 2032, showing that demand is growing for multifunctional and AI-enabled wearable technology.

How is the sales and revenue of smart rings expected to evolve in the United States?

In the United States, though the user ratio is expected to decrease from 7% in 2022 to only 4% in 2029, nevertheless, the steady revenue growth from smart rings indicates that smart rings are getting expensive, are being endowed with premium features, and existing users are spending more than before. Expectedly, revenues from smart rings will rise from US$78.1 million in 2022 to US$90.04 million in 2029.

Which product types dominate the smart ring market?

In 2024, NFC smart rings accounted for 53% of the market, due to applications in contactless payments and secure authentication. Bluetooth smart rings are primarily used for health tracking purposes and connect to the devices, making up the remaining 47% of the market.

What are the countries that have increased smart ring website traffic?

The USA gets maximum smart ring website traffic with 67.49%, followed by the UK (12.10%) and India (9.42%), the latter reporting an almost 100% fall in traffic recently. Another country, Russia, generates 7.08% of the total traffic. These trends confirm North America and Europe as regions strongly interested in smart rings.

What are the famous smart ring brands in different regions?

Brand preference varies between areas. In Hong Kong, Apple leads with a market share of 44% while Xiaomi takes the lead in China with a market share of 42%. In South Korea, it is advanced as the brand with the largest market share of 51%. Further, some other countries, including Vietnam and Thailand, display a more balanced market between Apple, Xiaomi, and Samsung, highlighting regional preferences that breed competition amongst the leading tech brands.

Joseph D'Souza
Joseph D'Souza

Joseph D'Souza founded Smartphone Thoughts in 2003 as a personal project to share his insights and experiences with tech gadgets. Over time, it has grown into a well-regarded tech blog, known for its in-depth smartphone reviews and app-related statistics. Joseph is dedicated to providing detailed, well-researched content, including statistics, facts, charts, and graphs, all verified by experts. His goal is to make technological innovations and scientific discoveries easy to understand for everyone. Smartphone Thoughts is now a top source for tech news, appreciated by both tech enthusiasts and beginners.

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